Episode 57

How a cross-country move resulted in a thriving plastic and dermatology center for one plastic surgeon!

by Business of Aesthetics | November 4, 2021

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Jeff talks to Dr. Melinda Lacerna about the approach to minimally invasive procedures, the application of Renuvion® by Apyx Medical® & much more about the journey to start the LA Plastic Surgery & Dermatology.

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Dr. Melinda Lacerna is a double Board Certified plastic surgeon with years of experience. She is the owner of the LA Plastic Surgery & Dermatology. Click here to learn more about Dr. Melinda Lacerna.

Key highlights

  • 06:10 Dr. Melinda’s journey on starting the LA Plastic Surgery & Dermatology.
  • 16:03 The minimally invasive treatments & the application of Renuvion® Cosmetic Technology

Connect with Juvly Aesthetics

Website – www.la-plasticsurgery.com

Phone – 941 954 4500


Jeffrey Richmond

Host Jeffrey Richmond Jeffrey Richmond is an award-winning expert in the aesthetic industry, specializing in cutting-edge research, light-based and laser dermatological therapies, and radiofrequency technologies for dermatology and cosmetic surgery practices. Over the past 19 years, Jeff has brought the best-in-class technologies from West Coast Laser to physicians throughout the northwestern United States, generating over $50 million in sales.

Patient and physician safety is at the forefront of Jeff’s work, and he actively helps physicians work with patients to develop and achieve realistic expectations from their treatments.

Jeff is also a known educator in the industry, teaching courses on laser technologies, speaking at aesthetic training centers, and sharing his knowledge about the latest technologies with providers in the aesthetics field. In particular, he is interested in helping physicians make aesthetic medicine a success in their practices.

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Category: Business of Aesthetics Podcast
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