Episode 129

Connecting with and Converting the Millennial Patient

by Business of Aesthetics | April 20, 2023

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As the landscape of healthcare evolves, understanding how to engage with the millennial generation effectively has become increasingly important for plastic surgeons. In this episode, we will discuss strategies for connecting, converting, and building trust with millennial patients. We will also explore the use of less anesthesia to attract younger patients and build strong bedside relationships. So, whether you’re a seasoned plastic surgeon or just starting out in the field, join us as we delve into the unique dynamics of connecting with and converting the millennial patient in the ever-changing world of plastic surgery.

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Background of Dr. David Shokrian

Dr. Shokrian is a highly skilled plastic surgeon who specializes in performing awake surgeries with local anesthesia for improved outcomes. He holds a medical degree from Tel Aviv University Sackler and has completed residencies and fellowships in prestigious institutions. Dr. Shokrian is also actively involved in philanthropic work, providing pro bono services for burn victims and collaborating with organizations such as Uplift International. He has presented his research at national conferences and is recognized for his expertise in liposuction and body contouring procedures. Dr. Shokrian is dedicated to helping patients look and feel better, with a commitment to positive outcomes and patient satisfaction.

Connect with Dr. David Shokrian

Website:  www.drdavidshokrian.com

Instagram: drdavidshokrian

Facebook: David Shokrian, MD – Plastic Surgeon

Jeffrey Richmond

Host Jeffrey Richmond Jeffrey Richmond is an award-winning expert in the aesthetic industry, specializing in cutting-edge research, light-based and laser dermatological therapies, and radiofrequency technologies for dermatology and cosmetic surgery practices. Over the past 19 years, Jeff has brought the best-in-class technologies from West Coast Laser to physicians throughout the northwestern United States, generating over $50 million in sales.

Patient and physician safety is at the forefront of Jeff’s work, and he actively helps physicians work with patients to develop and achieve realistic expectations from their treatments.

Jeff is also a known educator in the industry, teaching courses on laser technologies, speaking at aesthetic training centers, and sharing his knowledge about the latest technologies with providers in the aesthetics field. In particular, he is interested in helping physicians make aesthetic medicine a success in their practices.


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Category: Business of Aesthetics Podcast
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