Episode 33

Integrative Wellness for the Aesthetic Provider

by Business of Aesthetics | April 29, 2021

Share this Podcast

Subscribe To Our Podcast

Taking care of patients is more than treating or prescribing medications to them! Helping them obtain an ideal state of health and wellness plays a significant role in providing optimal patient care.

In this week’s episode, Jeff interviews Dr. Erik Suh who shares his experience in successfully integrating anti-aging & wellness components into his practice; providing a very unique range of services to patients who are interested in becoming the best possible version of themselves!

Key highlights

Background of Dr. Erik Suh

  • He completed his residency at John Peter Smith Hospital Family Medicine Residency Program and became a board-certified family physician.

     Why he left his previous practice

  • The practice environment was very conservative with an old-school thought process.
  • It was a very archaic, outdated type of practice that simply wanted to do family medicine; live and die with insurance alone.

 Allopathic Medicine vs Naturopathic Medicine!

  • We have to deliver what patients need.
  • Many patients want natural remedies, but as an allopathic physician, we cannot even counsel patients on anything apart from medicine.

 Started a Private Practice in 2005 at Bellevue, WA

  • Got trained in Botox & Restylane
  • Was able to offer Family Medicine and Fillers
  • Referrals started to grow through female patients
  • Added a naturopathic physician to the practice. 

Importance of Functional Medicine and how it played a key role in integrating the anti-aging & wellness components into the practice:

  • Treating patients on getting them to “feel” better
  • Helping patients restore their functionality and get them to perform at their highest capacity.
  • Importance of ensuring nutritional, physical, and mental wellbeing of patients

Closing Thoughts

Importance of practicing integrative medicine!

  • We get a lot of cross-referrals from patients, who get to know about the different components of our practice
  • Patients are always going to want to look, feel and become better. They always want to be the best version of themselves.
  • It’s a great way to create multiple revenue streams that build upon one another.
  • Allows your practice to stand out amongst other derm, medspas, family physician practices

Leveraging Positive Patient Experiences

  • Highlight positive patient experiences via marketing
  • Testimonials and word-of-mouth referrals
  • Website & Social Media Marketing
  • Reviews & Social Proof

How patients perceive internal vs external wellbeing

  • Current mindset in how patients tend to undervalue their internal health and wellness, and why we need to shift their mindset!
  • A Healthy Mind and Body leads to stronger immune systems
  • Short term gain vs long term gain, and the role we play as doctors in helping patients make the right decision


Connect with Us:

Category: Business of Aesthetics Podcast
Sign up for our Newsletter to get the latest news,
updates and amazing offers delivered directly to your inbox.