About This Episode
Marketing expert Naren Arulrajah uncovers why dermatologists are failing to connect with Gen Z and Millennial patients. Part of the Business of Aesthetics podcast collection, Episode 250, “Why Can't Gen Z and Millennials Find the Dermatologist They Need?,” adds useful context for aesthetic-practice professionals. It offers a practical marketing lens for helping the right patients discover, trust, and choose an aesthetic practice in a competitive market. Listeners can use the conversation to reflect on their current approach, discuss relevant questions with their team, and identify practical next steps.