About This Episode
Dr. Emilio Justo discusses blepharoplasty specialization, marketing, and laser integration in his practice. Part of the Business of Aesthetics podcast collection, Episode 157, “From Incorporating Eyelid Blepharoplasty to The Star of The TEDx Stage,” adds useful context for aesthetic-practice professionals. It offers a practical marketing lens for helping the right patients discover, trust, and choose an aesthetic practice in a competitive market. Listeners can use the conversation to reflect on their current approach, discuss relevant questions with their team, and identify practical next steps.