About This Episode
Naren Arulrajah shares insights on what you need to focus on to dominate online searchers looking for your services. Part of the Business of Aesthetics podcast collection, Episode 63, “How to Make 2022 Your Best Year Yet with Digital Marketing,” adds useful context for aesthetic-practice professionals. It offers a practical marketing lens for helping the right patients discover, trust, and choose an aesthetic practice in a competitive market. Listeners can use the conversation to reflect on their current approach, discuss relevant questions with their team, and identify practical next steps.