About This Episode
Michael Walker and Naren Arulrajah share insights into leveraging local SEO, Google My Business, and online reviews to grow your practice. Part of the Business of Aesthetics podcast collection, Episode 213, “Getting found online: Local SEO 101 for Medspas,” adds useful context for aesthetic-practice professionals. It offers a practical marketing lens for helping the right patients discover, trust, and choose an aesthetic practice in a competitive market. Listeners can use the conversation to reflect on their current approach, discuss relevant questions with their team, and identify practical next steps.