About This Episode
Dr. Olga Bachilo explains how she began her aesthetic practice and successfully built a patient base by doing things differently. Part of the Business of Aesthetics podcast collection, Episode 106, “Buying Technology and Building a Patient Base,” adds useful context for aesthetic-practice professionals. It helps providers and owners evaluate innovations thoughtfully, connecting technology decisions to team adoption, patient value, and measurable practice outcomes. Listeners can use the conversation to reflect on their current approach, discuss relevant questions with their team, and identify practical next steps.